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Creating a Business
I struggle to say that a business is created, in the past tense, because creating a business never ends. Creating the business is constantly done. It’s a doing process. There are many ways a creative process can happen, though I argue there is one way in which the process of creating a business occurs.


The Business Owner and Business Together
Ultimately the business owner and business need to be able to work together as a happy duo with a healthy relationship. If the business owner is not working with the business’ best interests in mind, the business will suffer (and, as an extension, the community of clients for which it provides suffers too). Likewise, if the business is not working with the business owner’s best interests in mind, the business owner will suffer (which, as an extension, affects the business and


The Life of a Business
The more you can respect the integrity of your business the better. As radical as it may sound, it’s helpful to think of a business as having its own life and identity. The more you can take care of your business as you would another person, like a child who needs constant supervision, the better. The more separate from your business you feel the better. To care for and respect your business, consider it as having its own life.
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